Web Design & Development
A strong web presence is a critical part of your business strategy. As of 2017 there is a reported 3.7 billion internet users executing more than 40,000 searches on Google per second. This is people actively looking for content, and making decisions on products and vendors to visit or buy from.
Having a good quality website is your way of effectively providing a digital showroom for your business to help these prospective customers find you and have a positive customer experience with your brand online.
With over 11 years of experience across digital, I specialize in helping small and medium sized businesses build and deploy cost sensitive, high quality web experiences that are optimized for search (SEO) and provide a positive brand experience.
My approach is usually consultative in nature, which means first understanding your business and then providing a set of recommendations on the best approach.
I can handle a wide range of web development projects, but I typically focus on:
- New website development projects or complete overhaul of a legacy site.
- CMS (i.e., WordPress) and/or eCommerce driven sites (i.e., WooCommerce).
- One off development of campaign landing pages.
- Adhoc development requests for existing websites (i.e., design tweaks, new functionality etc).
A good website will drive new customer acquisition by ranking well in Google, and providing an exceptional customer experience.
Customer Success Story
Merlin Frame Maker is the largest custom frame maker in Singapore with 3 outlets in Paragon, River Valley and Waterloo Centre. They wanted a brand new website that supported 3 core areas of improvement. A mobile friendly user experience, growth in organic search rankings and visits, and increased lead generation.
Digitize was able to deliver in all of these areas through a brand new WordPress driven website that was optimized for search and lead generation from launch.
Beautiful on all devices
After deploying a brand new website we’ve seen a 53% increase in monthly web visits, a 77% increase in total Google search visibility, and the successful piloting of new tools across the outlets that have helped to increase the % of business coming from digital channels.
Google search visibility has increased by 77% since the new website launch.
The new website has aided a 53% increase in monthly visits.
The gallery page that consolidates a lot of the imagery is the 3rd most viewed page on the website.
Reduced wasted expenditure bringing average cost per click down 42% from $1.20 to $0.70.
Skeptical employees, turned into a successful pilot within 2 weeks of deployment.
Merlin is consistently the most visible framing brand in the local map box in Singapore.